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Brands That Rock
Brands That Rock
What Business Leaders Can Learn from the World of Rock and Roll
Roger Blackwell and Tina Stephan

Our Price:  $19.56
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Format: Hardcover (2003)
Data Mining Techniques
Data Mining Techniques
For Marketing, Sales, and Customer Relationship Management
Michael J. A. Berry and Gordon S. Linoff

Our Price:  $31.50
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Format: Paperback (2004)
How to Become a Rainmaker
How to Become a Rainmaker
The Rules For Getting and Keeping Customers and Clients
Jeffrey J. Fox

Our Price:  $11.55
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Format: Hardcover (2000)
Made to Stick
Made to Stick
Why Some Ideas Survive and Others Die
Chip Heath and Dan Heath

Our Price:  $14.99
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Format: Hardcover (2007)
Marketing As Strategy
Marketing As Strategy
Understanding the CEO's Agenda for Driving Growth and Innovation
Nirmalya Kumar

Our Price:  $25.55
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Format: Hardcover (2004)
Marketing by the Dashboard Light
Marketing by the Dashboard Light
Patrick LaPointe

Our Price:  $34.95
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Format: Paperback (2005)
Marketing Calculator
Marketing Calculator
Measuring and Managing Return on Marketing Investment
Guy R. Powell

Our Price:  $24.32
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Format: Paperback (2008)
Marketing ROI
Marketing ROI
The Path to Campaign, Customer, and Corporate Profitability
James D. Lenskold

Our Price:  $26.37
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Format: Hardcover (2003)
Mass Affluence
Mass Affluence
Seven New Rules of Marketing to Today's Consumer
Paul Nunes and Brian Johnson

Our Price:  $26.36
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Format: Hardcover (2004)
Permission Marketing
Permission Marketing
Turning Strangers Into Friends And Friends Into Customers
Seth Godin

Our Price:  $17.16
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Format: Hardcover (1999)
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